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Category: Google Adwords

Home Archive by Category "Google Adwords"

Google AdWords Bans Crypto PPC Ads

May 7, 2018powertraffickGoogle Adwords

Bad news for cryptocurrency-related advertisers: potential for ad space portals just got a lot smaller since Google will soon initiate a ban similar to the one Facebook initiated earlier this year against crypto ads. Cryptocurrency Ads Are A No-Go For Top Digital Advertising Portals In 2016, almost 18 billion dollars was spent on digital ad…

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Google AdWords Statistics and Trends 2016-2017

September 5, 2016powertraffickGoogle Adwords

Back To School Trends 2016 the National Retail Federation predicts back-to-school shoppers will spend a total of $75.8 billion July 2016 PPC Statistics stat that the Micro moments or “tough-points along the buyer journey, for 76% of back-to-school searches happened on mobile, and there were 36% more mobile searches than last year. The back to…

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Google AdWords Account Suspended?

July 21, 2016powertraffickGoogle Adwords

In this easy to digest article you can learn how to go about fixing your own Google AdWords account suspension or you can request our Google AdWords suspension analysis and we can tell you if we can fix your suspended AdWords account for you for a small fee. If your PPC advertising needs are time…

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Google to Ban All Payday Loan PPC AdWords Ads

July 5, 2016powertraffickGoogle Adwords

Google to Ban All Payday Loan Ads Payday lenders reeled after Google moved to ban the payday loan industry from its advertising networks. The action came amid growing social and political concerns over the effects payday loans, and similar products have had on consumers. Already financially strapped, payday loan customers accept interest rates and finance…

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Google Murdered the Right Rail Text Ads

February 24, 2016powertraffickGoogle Adwords

Earlier this week, Google confirmed that it will discontinue showing text ads on the right rail of desktop search results. We’ve always felt that retailers are almost always going to see a higher ROI with Shopping than with text ads, so this shouldn’t be very impactful from a pure conversions standpoint. But for brand advertisers – who typically have PPC management…

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Google AdWords Ad Extensions

February 23, 2016powertraffickGoogle Adwords

AdWords Extensions When you add extensions to your ads it’s like adding additional free real estate to help improve the visibility of your advertisement. See in the example how much Amazons has taken advantage of the available extensions. The ad below includes Reviews, Callouts, Location and Sitelinks extensions. Google is constantly changing up ad display…

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Setup Google Gmail Sponsored Promotions

September 17, 2015powertraffickGoogle Adwords

Google Gmail Sponsored Promotions (GSP) | Beginners Setup Guide If or you examined early within the beta and therefore are currently contemplating it again, have a look at guidelines and best practices. a big number of marketers has have now been about for a while and examined Bing GSP advertisement platforms. Stock kinds have varied…

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Google Adwords Call Tracking Conversions

August 14, 2015powertraffickGoogle Adwords

New Google Adwords Expert Features: call tracking from a site Small returns on a novelty appeared in recent days, tracking conversions following a call from a site. “The new Google tracking on calls is now possible to count a click action without conversion. We knew the click to call for the mobile: counting a conversion…

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Adwords Pitfalls to Avoid

August 13, 2015powertraffickGoogle Adwords

Two years ago I worked in the AdWords Help Support team at Google. Being in contact with the customer daily problems allows me to share with you the typical mistakes not to make when you use Google products, or consult the service providers. For beginners with AdWords, here are the key lessons, frequency of problems:…

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Adwords Extensions Sitelinks

July 31, 2015powertraffickGoogle Adwords

Google AdWords Help:  Essential Extensions for your Adgroups & Campaigns   The 36 extensions required for high ROI Google AdWords campaigns We will focus this article to the main Google Ads sitelink extensions proposed in AdWords ads. Sitelinks Extensions   Sitelinks are certainly the most important extensions to implement because they will improve CTR, which…

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