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Category: Pay Per Click

Home Archive by Category "Pay Per Click" (Page 2)

Mobile Bid Adjustment Calculation

August 10, 2015powertraffickPay Per Click

Mobile Bid Adjustment Calculation Table of Contents Introduction configuring the campaign mobile bid adjustment configuring the group mobile bid adjustment Configure mobile bid adjustments for a specific campaign and group Individual Edit Multi Edit  (Campaigns only) Bulk Edit Important Notes Frequently asked questions What are the Off, Preview, and Traffic settings on the Calculations drop-down menu? What Is…

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Currency Support Guide Marin

August 6, 2015powertraffickPay Per Click

A Guide to Platform Currency Support Table of Contents Introduction Our approach to currencies Using daily spot rates fetched by the application Uploading currency conversion rates Notes Viewing currency conversion rates Viewing your account’s currency setting & currency conversion rates Currencies Available in the Application Introduction Our application can support paid search agency spend and…

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Search Certification Guide Marin Tools

August 3, 2015powertraffickPay Per Click

A Guide to Search Certification Table of Contents What is search certification? How to use training & certification How to access your Search certification once you are certified Please note: Certification is currently only available to Enterprise users. If you are a Marin Professional user, the information below does not yet apply to you. What…

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Adwords MCC Link Existing Accounts

August 2, 2015powertraffickPay Per Click

https://support.google.com/adwords/answer/1704399?hl=en#link Customer ID: 42x-7xx-02xx Agency Side 1.  First you need the Customer ID.  The client can find this at the top right of the Google Adwords dashboard once they are logged into.  The customer ID format is a 10 digit number.  ex. 422-759-XXXX 2. Log into the Agency MCC account currently under  youremail@gmail.com 3. http://www.thomascreekconcepts.com/blog/link-existing-adwords-account-mcc/…

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Top 5 Best Backlink Checkers

August 1, 2015powertraffickPay Per Click

What is the best backlink checker? An investigation. Do you understand the links to your website or that of your competitors? Then you can use a backlink checker. Besides the amount of backlinks is also possible to analyze numerous other factors, making you a good picture of the quality of backlinks. Besides paid tools, there…

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PPC Bidding Guides

August 1, 2015powertraffickPay Per Click

What are the Bidding Revenue Models? Table of Contents Introduction Cost Per Lead Performance Marketer E-Commerce Specify by Conversion Type Introduction Our application supports multiple revenue models for search marketer including cost per lead, performance marketers, e-commerce, and specify by conversion type. Cost Per Lead Designed for lead generation search marketers who want to generate…

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Dimensions Guide Marin

July 20, 2015powertraffickPay Per Click

How To Use Dimensions Table Of Contents What You’ll Learn Why Use Dimensions? See It In Action How To How To Create A Dimension     How To Tag Objects With Dimensions     Want To Know More? What You’ll Learn In this article, we’ll show you how to: Create dimensions, so you can tag…

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Bing Ads KPIs Glossary

July 9, 2015powertraffickPay Per Click

This Bing Ads KPIs Glossary is full of definitions for key performance indicators your can track on the Bing Advertising network. For more information check out our Bing Ads Guides and our Bing Conversion Tracking Guide.   Click calls What it is: The number of clicks on a Call Extension phone number. This includes clicks…

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Black Friday PPC Campaigns

July 8, 2015powertraffickPay Per Click

Getting Ready for Black Friday: Campaign Best Practices As a supplement to Marin’s 7 Holiday Shopping Best Practices Guide and The 17 Digital MarketingTrends, Publishers, and Best Practices Every Retailer Needs to Know white paper, we have compiled some additional Adwords campaign best practices to help with your digital strategy during this holiday season. Landing page changes It is recommended…

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Google Keyword Planner

June 28, 2015powertraffickPay Per Click

Google Keyword Planner keyword Planner Google Keyword Planner is the new planner Keywords for Google and is actually a combination of old tools Keyword Tool and Traffic Estimator. The Keyword Planner Tool is focused mainly on creating topic ideation and traffic volume research for (Pay-PerClick)PPC advertising campaigns, Get Google Adwords help within the Google Search…

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