Setting Up Conversion Types Table of Contents Introduction How to create conversion types Add to Total Revenue/Conversions Track conversions on Date of Click/Date of Conversion Conversions per click Important notes Introduction For many search marketers, there are often several different ways in which a site visitor can convert. For example, a visitor to an e-commerce…
Setting Up Conversion Types
Management of Marin Users and Passwords
A Guide to Managing Passwords and Users Table of Contents Introduction Access Privileges How to change a user’s password How to add a new user How to remove a user How to reactivate an inactive (previously removed) user Additional Information How to reactivate a disabled user How to Change or Remove User Access to a Client Account Introduction…
Facebook Certification Guide Marin
A Guide to Facebook Certification Table of Contents What is facebook certification? how to use training & certification How to access your facebook certification once your are certified Please note: Certification is currently only available to Enterprise users. If you are a Marin Professional user, please contact your Platform representative. What is facebook certification? Any user…
BAIDU Advertising Program
PLATFORM SUPPORT FOR BAIDU Which Baidu API version is the platform integrated with? The platform’s API is integrated with Baidu SMS API v3 and supports most of the calls (AccountService, CampaignService, AdGroupService, KeywordService, CreativeService). Which Baidu API features are supported by the platform? Linking new search campaigns to the application. Daily cost and revenue reporting,…
Google Remarketing Guide
Google – A Guide to Google Remarketing Introduction The platform has a feature which allows you to take advantage of Google’s remarketing (or retargeting) functionality for Search campaigns. With this feature, you are able to do achieve the following via the platform: Add, remove, or edit retargeting lists via bulk upload. Optimize your search campaigns (RLSAs) at…
Google Adwords Guides
Google – A Guide to Location Extensions WHAT ARE GOOGLE LOCATION EXTENSIONS? Location Extensions are an easy way to display an address along with your Google creative. You can add one or more addresses to any of your campaigns, then Google will display the closest address based on the user’s location. You can either link…
Marin Professional Guides
Marin Professional – A Guide to Bidding on the Google Display Network INTRODUCTION Our automated bidding solution manages Group and Managed Placement bids for campaigns on the Google Display Network (GDN). By maintaining only 1 topic or target per group, and setting the target/topic to use the “default bid” (which is the group-level bid), the…
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